In their latest Smart Hospitality Market Forecasts 2020-2025, ResearchandMarkets.com, identified that the global smart hospitality market will double in market size by 2025. The industry with a market size of $6.067 billion will reach $12.727 by 2025, according to the research report.
A new demographic of travelers and increased penetration of smartphones and wearables are tilting the market towards the IoT evolution. Co-operation between hotel operators and technology vendors, coupled with the adoption of digital technology including cloud computing, smartphone apps, and robots have already laid down the groundwork for smart hospitality in the US.
The dangers of COVID19 are already boosting hoteliers’ interest in more contactless and smart solutions to assist them with on-boarding, serving, and hosting guests in hotels. Guests today have the ability to request more personalization when booking, control their room amenities, and safely order room service during their stay.
Today, smart hotels are not only in demand by travelers, they are also a popular choice for new hotel builds and leading renovation projects according to AHT Inc.’s Direct of Information Technology, M.S.Ziaee:
“The development of mobility solutions, cloud PMS computing, smart rooms and other digital tools is radically increasing the adoption of tech from hotel operators across the US. Simply believing in the safety that contactless solutions like digital check-in and bluetooth room access are providing are enough to know that it is working for COVID19 safety.
Smartphone applications are already allowing hotel staff to manage tasks from a distance and providing guests the same brilliant experiences they expect. The added benefit is that smart buildings are delivering immediate savings to hotels through alternative energy production, smart power management and water conservation systems.
By 2029 a majority of American hotels will be smart technology powered to some extent.”
What is IoT – The Internet of Things
The internet of things is defined as a network of internet-connected devices (smartphones, PCs, tablets, laptops, smart wearables, etc.) that have the ability to collect and share data with each other over wireless networks without user permissions. In simple terms, IoT is the concept of always connected devices that share data among each other to make smart technology recognize users preferences faster.
For example, a guest enters the hotel and taps their phone to check-in, a robot arrives to collect their luggage, they are assigned a bluetooth room key, and when they enter the room the power comes one with the voice assistant welcoming them by name.
Data shared by the guest through the mobile app is synchronized with the PMS to deliver services faster, predict user behavior, and make guests feel at home without letting them feel the alienation of social distancing.
What Is A Smart Hotel
A smart hotel integrates IoT devices to build remarkable guest technology experiences and assists staff to streamline their operations. Retrofit smart rooms are already an increasing trend in the US with major franchises already invested in the idea of eco friendly smart hotel buildings.
The smart hotel generally offers better and quicker services including:
- Faster contactless check-in
- Guest smartphone room amenity and room key control
- Enhanced guest room security
- Voice and Virtual Assistants
- Robot room services
- Power and water conservation systems
- Alternative energy production
Smart Hotel Builds
Today there are already several smart hotels located around the United States with some of them with no staff and completely automated.
The Yotels New York Times Square is probably one of the best examples. Equipped with leading edge smart rooms, and a featured luggage delivery robot the Yotels New York is an exquisite smart hotel with digital check-in kiosks and voice assisted rooms.
The ALoft hotels franchise has already integrated robots, bluetooth, room access, smart TVs, high speed WIFI, and Marriott Bonvoy app access in their properties. Guests can travel with their personal entertainment, order room service safely, earn loyalty points, and enjoy voice assistant control in their smart rooms.
The Sheraton Los Angeles San Gabriel is another technology management marvel with a staff of either TUG robots to assist guests and staff. The robots act as concierge, luggage deliverers, and room service butlers keeping guests safe and service quality optimal.
Smart building technology is attracting a growing number of hoteliers as the threat of COVID19 looms over the world. Simple solutions like smartphone apps, bluetooth locks, smart rooms, and voice assistants entertaining guests in a time of strict social distancing.
We will keep and eye on this topic with more updates to come. Do remember to visit our services page to learn more about AHT Inc. and its services. You can also visit our contact us page directly for a free consultation with our Director of Sales to learn more about smart hotel buildings and renovations.